

Consumer Behavior Buying, Having, and Being : Eleventh Edition
Stephanie Wall
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Deskripsi
Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people’s social experiences. This program will provide a better teaching and learning experience–for you and your students. Here’s how: Digital Consumer Focus: This text continues to highlight and celebrate the brave new world of digital consumer behavior. Help Students Apply the Case to the Chapter’s Contents: A case study has been added to the end of each chapter along with discussion questions to help students apply the case to the chapter’s contents. Keep your Course Current and Relevant: New examples, exercises, and research findings appear throughout the text.
Ulasan
Buku Rekomendasi Lainnya

Natural pearl pink 4
TANAKA, Meca ; JULIANA ; Nina Siti Aminingsih

Black cat 14
YABUKI, Kentaro ; NINING ; SULISTYAWATI, Ninuk

Garis Keturunan
STEEL, Daniele

Warung bu Sastro : "tidak rugi berbisnis dengan hati"
LEANDER, Pauline

Wolf totem
Rong, Jiang ; Penerjemah, Rika Iffati

Aku jujur : the stories 2
SUSANTO, Ricky ; FABIANTO, Andri Agus

Komunikasi massa
WAHYUNI, Isti Nursih

Naik Buldoser
RELIGA, Arlyz Savan

Matematik : berhitung cepat tanpa kalkulator
Eko Budi Prasetyo (Pengarang) ; Bima (Penyunting)

Dongeng profesi : mengenal profesi melalui dongeng
Hayatun Nufus ; Inner Child

Penelitian bedah : menyusun manuskrip untuk publikasi
Sonar S. Panigoro (editor)

Skenario terindah
Anisa Rahma (Pengarang) ; Anandito Dwis (Pengarang) ; Dila Maretihaqsari (Penyunting) ; Dy Lunaly (Penyunting)

Praktik ekonomi dan keuangan syariah oleh Kerajaan Islam di Indonesia
Ferry Syarifuddin (penulis) ; Ali Sakti (penulis)

Korean Food : Characteristics and Historical Background
Istifatun Zaka (Pengarang) ; Nur Hidayah (Penyunting)
