Principles of logo design : a practical guide to creating effective signs, symbols, and icons

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Principles of logo design : a practical guide to creating effective signs, symbols, and icons

Bokhua, George (Pengarang)

Desain -- Logo

Detil Buku

Edisi -

Deskripsi Fisik 224 halaman ; 25 cm.

ISBN 9780760376522

Subjek Desain -- Logo

Bahasa Inggris

Call Number R/745.66 BOK p

Deskripsi

When you think of a brand, often the first thing that comes to mind is the logo, the visual representation of that product, place, thing, or business. The power of simplicity for these marks can never be underestimated—a logo that comprises simple shapes can communicate a stronger message than a complex one, leaving a lasting impression in a viewer’s mind. In Principles of Logo Design, noted logo designer George Bokhua shares his process for creating logotypes that will stand the test of time. Applying the enduring principles of classic texts on grid systems by Josef Muller-Brockmann and on form and design by Wucius Wong, Bokhua elaborates on his popular online classes, demonstrating in detail how to maximize communicationwith minimal information to create logos using, simple, monochromatic shapes. ; Indeks : halaman 221-224