

Marketing research : an applied orientation global edition
MALHOTRA, Naresh K.
Tersedia di:
Deskripsi
Marketing Research: An Applied Orientation presents a comprehensive look at both the principles and practices of marketing research with balanced coverage of qualitative and quantitative material. Written from the perspective of marketing research users, the Second Edition reflects current trends in international marketing, ethics, and the integration of microcomputers and mainframes. It strives to build on the enormous success of the first edition by being even more current, contemporary, illustrative and user-friendly. Marketing Research: An Applied Orientation takes a unique applied and managerial orientation that illustrates the interaction between marketing research decisions and marketing management decisions.
Ulasan
Buku Rekomendasi Lainnya

Yugo the negotiator 16 Shinji Makari ; penerjemah : Nalti Ki Kuchi ; editor Shu Akana
MAKERI, Shinji

Louisiana-Louisiana
JAMAL

Penuntun Praktis Anestesi ( Anasteksia at the district Hospital)
DOHSON, Michael B

VoIp
YANI, Ahmad

Buku Latihan Menulis Huruf Hijaiyah
Sri Farkhani ; Aminullah

Distro Grafi: Kreasi Desain Kaos Distro dengan CorelDraw
; Kiky (Pengarang) ; J. Setyaji (Editor)

Nongkrong di Facebook : Cara Mudah Menguasai Facebook
KAMINARI

10 jalan sukses menghidupkan prinsip man jadda wajada
; HP Melati

Tolong Aku Punya Anak Remaja : Petunjuk praktis - praktis untuk orang tua
-

Keajaiban Penciptaan makhluk : Sebuah Telaah Ibnul Qayyim
Khalil ibn Ibrahim Amin (Pengarang) ; Tim Qisthi Press (Pengarang)

Ensiklopedia adab penuntut ilmu : kompilasi kitab-kitab adab penuntut ilmu terbaik sepanjang zaman
Al-Ajurri, Imam (Pengarang) ; Al-Ilbiri, Abu Ishaq (pengarang)

Rantai tak putus : ilmu mumpuni merawat umkm indonesia
Dee Lestari (Pengarang)

Mamahku hebat
Zakiah Latif (Pengarang) ; Nami (Penyunting)

Kepada luka : kumpulan puisi
Matdon (Pengarang) ; Neni Rukmini (editor) ; Arina Annisa Wardah (penyunting)
