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Quantitative Methods for Business
ANDERSON, David J...[et.al]
Edisi
Ed.11th.
Penerbit
Mason, OH : South Western Cengage Learning, 2008
Deskripsi Fisik
xviii, 822 p. : illus. ; 25 cm.
ISBN
978-0-324-65348-9
Subjek
MANAGEMENT SCIENCE = ILMU PENGETAHUAN MANAJEMEN
Bahasa
Indonesia
Call Number
R/658.4 QUA q
Tersedia di:
Perpustakaan Jakarta - Cikini
Baca di tempat: 2
Deskripsi
This revised edition provides students with a conceptual understanding of the role that quantitative methods play in the decision-making process. This text describes the many quantitative methods that have been developed over the years, explains how they work, and shows how the decision-maker can apply and interpret data. Written with the non-mathematician in mind, this text is applications-oriented. Its "Problem-Scenario Approach" motivates and helps students understand and apply mathematical concepts and techniques. In addition, the managerial orientation motivates students by using examples that illustrate situationsin which quantitative methods are useful in decision making.
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