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Retail management : a strategic approach

Retail management : a strategic approach

BERMAN, Barry ; EVANS, Joel R.

Edisi Ed. 12
Penerbit Boston : Pearson Education, 2013
Deskripsi Fisik 619 p. : illus., ; 28 cm.
ISBN 978-0-273-76856-2
Subjek RETAIL TRADE / MANAGEMENT
Bahasa -
Call Number R/658.87 BER r

Tersedia di:

Perpustakaan Jakarta - Cikini
Dapat dipinjam: 3

Deskripsi

Index : p.603-619 ; Retail management: a strategic approach presents on retail management, immersed in the subject matter, see how retail strategies are formed, look at the activities of a wide range of actual retailers (large and small, goods and service, domestic and global), and explore the possibility of a full-time career in retail management. These topics include : technology in retailing, retailing around the world, ethics in retailing, and careers in retailing.

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