Service Management : Operations, Strategy, Information Technology

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Service Management : Operations, Strategy, Information Technology

Fitzsimmons, James A. ; Bordoloi, Sanjeev ; Fitzsimmons, Mona J.

SERVICE INDUSTRIES - MANAGEMENT

Detil Buku

Edisi 8th ed.

Penerbit New York : McGraw-Hill, 2014

Deskripsi Fisik xviii, 524 p. : illus. ; 28 cm.

ISBN 978-1-259-01065-1

Subjek SERVICE INDUSTRIES - MANAGEMENT

Bahasa -

Call Number 658.401 FIT s

Deskripsi

Index : p. 504-24 ; The eighth edition continues to acknowledge and emphasize the essential uniqueness of service management. The text is organized in four parts: Part One: Understanding Services, which provides a historical context as well as distinguishes the distinctive characteristics of service operations; Part Two: Designing the Service Enterprise, which covers designing the service enterprise to support the competitive strategy; Part Three: Managing Service Operations that details topics such as Managing Capacity, Demand and Waiting Lines and Service Supply Relationships and; Part Four: Quantitative Models for Service Management that addresses forecasting and managing service inventory.