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Brand child :  remarkable insights into the minds of today's global kids and their relationships with brands

Brand child : remarkable insights into the minds of today's global kids and their relationships with brands

SEYBOLD, Patricia B

Edisi Ed. 1
Penerbit London : Kogan Page, 2003
Deskripsi Fisik xvi, 313 hlm. : ilus. ; 23 cm.
ISBN 0-7494-3809-6
Subjek MARKETING
Bahasa Indonesia
Call Number KC/658.834 SEY b

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Deskripsi

This is must-read book if you want to communicate with and market to young people.

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