Crafting and executing strategy : the quest for competitive advantage concepts and cases

Arthur A. Thompson (Pengarang)

Manajemen Strategi

Edisi edisi kedelapan belas

Penerbit New York : McGraw Hill, 2020

Deskripsi Fisik xlviii : ilustrasi ; 28 cm

ISBN 9780071317009

Subjek Manajemen Strategi

Bahasa Inggris

Call Number R/658.401 THO c

Tersedia di:

~Perpustakaan Jakarta - Cikini

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Baca di Tempat: 3

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00006067823

Baca di tempat

Cikini Referensi Umum - Lantai 4 Anak, Rak Tangga, Lantai 6

R/658.401 THO c

Koleksi Referensi

00006067827

Baca di tempat

Cikini Referensi Umum - Lantai 4 Anak, Rak Tangga, Lantai 6

R/658.401 THO c

Koleksi Referensi

00006067832

Baca di tempat

Cikini Referensi Umum - Lantai 4 Anak, Rak Tangga, Lantai 6

R/658.401 THO c

Koleksi Referensi

Deskripsi

Crafting & Executing Strategy 22e has a long-standing reputation of being the most teachable text. Its engaging, clearly articulated and conceptually balanced mainstream treatment of the latest developments in theory and practice include the clearest presentation of the value-price-cost framework. Our co-author, Margaret Peteraf, a highly regarded researcher, helped integrate both the resource-based view of the firm from the perspective of both single-business and multi-business strategies.