JAKLITERA sudah ada versi mobile lho! Unduh
Pinjam buku ini
Entrepreneurial small business

Entrepreneurial small business

KATZ, Jerome A. ; GREEN II, Richard P.

Edisi 4th ed.
Penerbit New York, NY : McGraw-Hill Irwin, 2014
Deskripsi Fisik xxxiv, 674 p. : ill. ; 29 cm.
ISBN 978-1-259-06061-8
Subjek SMALL BUSINESS / MANAGEMENT / ENTREPRENEURSHIP
Bahasa -
Call Number R/658.022 KAT e

Tersedia di:

Perpustakaan Jakarta - Cikini
Dapat dipinjam: 3 | Baca di tempat: 2

Deskripsi

Index : p. I-12 - I-27 ; Entrepreneurial Small Business (ESB) provides students with a clear vision of small business as it really is today: Katz focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. The goal of the companies described in this textbook is personal independence with financial security; not market dominance with extreme wealth. Traditional beliefs and models in small business are discussed, as well as the latest findings and best practices from academic and consulting arenas. Katz and Green recognize the distinction between entrepreneurs who aim to start the successor to Amazon.com or the pizza place around the corner. They discuss the challenges facing entrepreneurs, while keeping focused on the small businesses students plan to start.

Ulasan

Belum ada ulasan untuk buku ini. Jadilah yang pertama untuk mengulas!